An integrated digital communications agency from Illovo, Johannesburg


    An integrated digital communications agency from Illovo, Johannesburg


    An integrated digital communications agency from Illovo, Johannesburg


    An integrated digital communications agency from Illovo, Johannesburg


    An integrated digital communications agency from Illovo, Johannesburg


    An integrated digital communications agency from Illovo, Johannesburg


    An integrated digital communications agency from Illovo, Johannesburg


    An integrated digital communications agency from Illovo, Johannesburg


G&G Digital creates breakthrough solutions to ensure your brand dominates the online, offline and social space. We live and breathe all things digital.

Our Team

At G&G we believe in perfect skills. Our team consists of experts in their field, from writers, to design, development, Public Relations, social media as well as SEO and PPC. Here’s a little more about the G&G management team.

Desiree Gullan

Executive Creative Director

Intrepid creative problem solver who loves Grande cappuccinos and sunrise walks with her Great Dane.

Michael Gullan

Managing Director

Loves business, all things tech and extreme endurance on his dirt bike.

Kerry Simpson

Account Director

Loves good food, wine, travel and never says “no” to a glass of champagne or dark chocolate Lindor balls.

Michelle Hoste

Account Director

Enjoys good food, strong coffee and expressing her creativity.

Samantha Fletcher

Account Director

Loves Pugs, bad puns, tech and consumes books at a rate of knots.

Kathryn McConnachie

Head of Content

All about podcasts, popcorn and perfection.

Charles Ash

Senior Developer

A wannabe comedian and open-source evangelist into deep, meaningful conversations with cool, interesting people.

Carli Schoeman

Senior Designer

Loves a good book, chocolate and typography.

Nastassja Howard

Head of Talent

Passionate, active and driven in all aspects of her life. Strives for excellence in all that she does.

Our reason for getting up in the morning
(and sometimes staying up very late at night)
is to nurture long-term relationships between people
and our clients’ brands

The G&G team

At G&G we believe in perfect skills. Our team consists of experts in their field and we keep all our resources in house.

G&G is made up of the following teams of over-achievers who collaborate to ensure our clients benefit from integrated communications and get an ROI on their investment:

– Strategists
– Copy, content and article writers
– Designers and UX designers
– PR professionals
– Community managers
– Development team
– SEO and PPC specialists
– Client service
– Administration and finance

The G&G team consists of smart creative thinkers and doers.
We are pathological over-achievers who are objectives focussed, deeply strategic and seek solutions that are founded on smart insights.

G&G mission

To create a space where South Africa’s smartest and most creative minds can thrive while crafting breakthrough solutions for leading local and international brands. We do this to add real value to our team and our clients.

G&G values

We value integrity, candor and personal excellence.
We learn from our mistakes and grow.
We encourage the best ideas from anywhere.
We don’t compromise on quality.
We’re committed to winning.
We know respect is earned.
We know success is achieved on the shoulders of giants.
We love to laugh and applaud irreverence.


App development

G&G are experts in bespoke web and mobile app development across platforms including iOS and Android. Our integrated approach involves content specialists working closely with user-experience designers, and developers to create unique and engaging applications. We conduct comprehensive research into your target market to ensure your brand apps are useful, engaging and have longevity.


G&G is ahead of the curve in understanding online purchasing behaviour and how to craft apps and content that gets qualified traffic to your e-commerce site and converts into real sales. With a thorough understanding of the digital path to purchase and e-commerce solutions, G&G will not just design and develop your e-commerce website, but also ensure the right people know about your products through sophisticated, targeting and remarketing tools.

Public Relations

New Public Relations is a powerful combination of traditional and online web PR. PR has changed and we understand that in today’s media landscape your brand needs strong digital public relations to complement offline outputs. We (like most consumers) are channel agnostic and aim to make sure your brand news, content and stories are just as strong in the online space as they are in the offline space.

Campaign management

Our team thrives on conceptualising, executing and measuring breakthrough campaigns. From single platform to fully integrated digital campaigns, G&G’s digital campaign managers will deeply understand your objectives, set KPIs, plan and execute across the most effective channels and media.

Social media

Consumers are already talking about your brand in the social space. Be sure you’re participating and guiding the conversation. G&G understands the importance of social platforms in the broader communications mix and its role in building meaningful customer relationships and brand loyalty.

User journey and user experience analysis

The user is at the centre of everything we do at G&G. As we map out a user experience design, we get inside the user’s head to understand how they use certain platforms, engage with the content and have the best possible experience of your brand in the digital space. Through heat maps, analytics and in-depth persona profiling, G&G’s UX design will transform user insights into results.

Online advertising

G&G will identify the best platforms and mediums for your online advertising campaign. Our skilled media partners manage and negotiate ad placements – ensuring your campaign reaches the right people and drives quality traffic to your digital properties. Whether you need a hard working mailer, an interactive banner, or a slick contextual advert for your social media or PPC advertising, G&G will conceptualise, design, plan, place, buy, monitor, optimise and report to ensure maximum return on investment.

Pay Per Click advertising

G&G manages highly strategic Pay Per Click (PPC) advertising to bid for visibility in the paid search results. PPC is a highly effective way to drive targeted traffic to your website. We manage all aspects of your PPC campaign, from choosing the right environment for your campaign (Google Adwords, Adsense or Facebook) and creating breakthrough ads to bidding on keywords and managing your budget.

Game development

Everyone loves a good game, and if you’re building one for your brand, you want it to be strategic, engaging and entertaining. G&G’s game developers are passionate about creating engaging online and mobile games that build customer loyalty and add value while keeping users coming back for more.

Search Engine Optimisation

G&G’s SEO services ensure your website achieves maximum potential by ensuring it complies with search guidelines and ranks highly in relevant organic search results. We know it’s not all about search engines though – the focus should always remain squarely on your audience. By keeping your content relevant, up to date and by taking advantage of functional, useable design, our SEO services make your site a hit with users and search engines alike.

Email marketing

G&G understands that every aspect of an email must be optimised for optimal performance. Through the formulation of a clear email marketing strategy, G&G email campaigns are always relevant, interesting and engaging for users. We also ensure email campaigns function as targeted sales tools – encouraging real action. From conceptualisation and data procurement management, to broadcasting, audience segmentation and detailed reporting – G&G’s email marketing services have it covered.

Online influencer outreach

G&G understands the difference between reach and influence. Bloggers and influencers on platforms such as Twitter and Instagram are increasingly important role-players in breaking news and shaping brand reputation. G&G has a comprehensive database of influencers categorised by sector and level of influence. After identifying the right influencers, we build and nurture their relationship with your brand – syndicating personalised brand content and facilitating brand experiences to create authentic conversation.

Website development

Your website is a marketing tool. It’s a crucial online channel and its development must begin with clear goals, objectives and a detailed scope of work. Choosing the right web development platform to meet your objectives is vital – then the process of front-end design and back-end development can proceed. With expertise in a wide range of scripting languages and web technologies, G&G will ensure your website is a hard working business tool from day one.


One of the biggest advantages of digital marketing is measurability. The ability to track your success using online data analytics means your campaign can be highly targeted and responsive to the way your target audience reacts. You’ll gain better understanding of who your customers are and what they want from your business. Whether your online campaign makes use of multiple, integrated channels or just one targeted media, G&G’s analysts use advanced tools to track and optimise content, and ensure ROI.

We respect our clients and never forget that they come to us by choice.


We work with some of the world’s best brands to develop digital strategies and design digital products including websites, social media, online campaigns, games, apps and breakthrough content.

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240x210 barney
240x210 cerebos
240x210 Doppio Zero
240x210 janssen
240x210 St Marys

We’re a team.
We thrive on creativity and innovation.
We’re insight driven.
We’re aware and nimble.
We’re not afraid to take calculated risks.
We’re accountable.
We’re forever learning.


Digital isn’t just a platform or technology, it’s an integral part of life. G&G Digital creates work that is human. That talks to people, listens, understands, adds value, entertains, motivates, surprises and delights. And most importantly, we do this to add value to our clients’ brands and assist them in meeting their business and brand objectives. Here’s a snapshot of the G&G Digital portfolio of work.

“Few agencies are willing to immerse themselves in their clients’ brands the way G&G Digital does. They’re not afraid of the big ideas and bring a refreshing perspective to everything they do.”

Rohini Sawu
Rohini SawuBrand Manager, Snowflake

“G&G took the time to understand my business and get involved in every detail of the sales and marketing process. They continue to understand all of the day-to-day challenges and partner with me to ensure my business success.”

Andy Reid
Andy ReidDirector of Vespa SA

“G&G have been a great company to partner with – taking our brand to a new level.  They worked very closely with us to express not only who we are as a company, but where we want to go. It is always a pleasure to work with such a professional team.”

Tamar Klonarides
Tamar KlonaridesDirector, OPEN Food

“First National Battery has been very satisfied with the level of service received from G&G. They operate with a high level of integrity and are dedicated to our needs, no matter how demanding. They make every effort to understand our business and always strive to add value to our organisation“

Andrew Webb
Andrew WebbDirector, First National Battery

“Through a combination of novel digital marketing tactics and always-on service, G&G has worked with Nashua to find their voice in the business solutions industry, and push the boundaries to keep us fresh and innovative.”

Jessica Midlane
Jessica MidlaneBrand Manager, Nashua

“It’s been very refreshing working with G&G and developing a very different approach to our digital marketing campaigns. They have developed a deep understanding of our online community which allows us to tailor communication effectively.”

Nico Basson
Nico BassonHead of Marketing, Cerebos Ltd

“G&G is one of the few agencies that have taken the time and effort to get to know our company and our brand. Their team have gone through our internal induction and training programs in order to fully understand our business and they continuously find new and exciting ways to promote our brand. MD, Michael Gullan, is always accessible for help or information and is personally involved in the day to day management of our account, ensuring the success of all they do for us.”

Moira Luyckx
Moira LuyckxGroup Marketing Manager, Elliott Mobility

“Where ever the OxHRH travels to – Rwanda, Brazil, India, Netherlands, UK – the beautiful design work of G&G is praised. Their unique understanding of the aims of the OxHRH and their vision for our online presence has enabled us to stand out and become an award-winning global platform for human rights.”

Meghan Campbell
Meghan CampbellDeputy Director, Oxford Human Rights Hub


The latest from our blog.

Boxed in – the great email tragedy

Unpacking the struggle of making complex mailers work on every platform and every device, first time.

Read more
22nd April 2016/by admin

Digital and TV, sitting in a tree

Why digital is TV’s perfect partner-in-crime for a powerful campaign that closes the loop for consumers. 

Read more
22nd April 2016/by admin

Awards baby, awards

We experienced the sweet taste of success in 2015,
And we’re hungry for more.

Read more
16th February 2016/by admin

Getting the PR and influencer relationship right

Public Relations has undergone a massive shift in the past two years with the digital landscape opening up far more opportunities for brand exposure.

Read more
16th February 2016/by admin

G&G wins Best Online PR Campaign at New Generation Awards

Ending 2015 on a high note, G&G Digital recently scooped an Outright Gold Award for the Canderel #SugarFeelingtheCrunch campaign.

Read more
9th December 2015/by admin

Digital marketing trends for SA in 2016

Get familiar with the four key trends that will shape the local digital marketing landscape for the year ahead.

Read more
9th December 2015/by admin

The year ahead in social media in SA

The Social Media Landscape for 2015/2016 released by World Wide Worx and Fuseware, is a roadmap to help South African brands navigate the ever-changing social terrain.

Read more
26th November 2015/by admin

Drop the mouse (G&G’s out)

G&G Digital will be taking a break in December. Don't freak out - our social team will be keeping a close eye on your brand's pages and will be on-call for anything urgent.

Read more
20th November 2015/by admin
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4 Chaplin Road, Chaplin Corner, Illovo

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